The Realization of China's Agricultural Machinery Industry Industry Integration

On the one hand, the internationally renowned agricultural machinery companies set up factories in China, and on the other hand, domestic agricultural machinery companies have been listed and transferred in the property market. The two seemingly contradictory news is actually a true portrayal of China's agricultural machinery industry.

Recently, the reporter learned from the interview that on the websites of property rights exchanges such as Jiangsu and Shandong, 51% of Qingpu's agricultural equipment and 18.55% of Foton Lovol International Heavy Industries Co., Ltd. have been listed on the trading website. Prior to this, Shantuo Agricultural Machinery Co., Ltd. had successfully listed on the Shandong Equity Exchange and was successfully acquired by the Wuzheng Group.

In Jiangsu, on November 23rd, the global agricultural machinery giant USA AGCO Group entered China for the first time with a heavy investment. The new factory in Changzhou, Jiangsu Province was officially launched. The first year invested 10 million US dollars. AGCO plans to invest US$100 million in the Chinese market in the future. For the expansion of the factory building, purchase of land, etc., China has become its global production and sales base.

Industry sources told reporters that there are currently 8,000 agricultural machinery companies in China, but in addition to the top few companies in market share, the influence of other corporate brands is very small. Prior to this, many domestic tractor companies were controlled or merged by foreign companies. At present, the tractor industry presents a competition pattern of foreign investment and domestic investment. With the country’s increasing emphasis on agriculture, the agricultural machinery industry is expected to accelerate further integration.

The reporter of the transfer of shares in agricultural machinery enterprises noted on the website of the Jiangsu Property Rights Exchange that the reference price of the 51% state-owned equity transfer of Jiangsu Qingtu Agricultural Equipment Co., Ltd. was 1,405,500 yuan. In addition, the requirements for the transfer conditions are quite high. For example, after the acquisition, the transferee may not transfer the equity to a third party and lose its controlling position within three years. Within one year after the acquisition, the transferee guarantees that the investment will not be less than 50 million yuan to the agricultural equipment company; the investment for the second year shall not be less than 150 million yuan; and the investment for the third year to the fifth year shall not be less than 100 million yuan. The accumulated annual investment will reach 300 million yuan and so on.

Who will be the transferee? Are companies in the industry or VC institutions?

The reporter learned from the inquiry that Dingli shares intends to take over. On the official website of Dingli shares, the company immediately announced that Ding will immediately acquire 51% of the state-owned equity of Jiangsu Qingtu Agricultural Equipment Co., Ltd. On September 20th, Huai'an State-owned Assets Management Co., Ltd. and Shanghai Dingli Technology Development (Group) Co., Ltd. jointly signed a framework agreement for the strategic reorganization of Jiangsu Qingtuo Agricultural Equipment Co., Ltd.

As it is a listed company, Dingli shares published the resolution of the board of directors on the China Securities Journal on September 27.

On the website of the Shandong Equity Exchange, the shares of the same farm machinery company are also being listed for the transferee. According to the listing information of the Shandong Property Rights Exchange, MGF Capital plans to transfer 18.95% of the shares of Foton Lovol International Heavy Industry Co., Ltd. at a price of 324 million yuan. The transferee must be a non-listed corporate entity in the domestic machinery industry who has been in business for more than five years and whose registered capital is not less than RMB 600 million. The listing time is from November 26 to December 23.

Foton Lovol Heavy Industry is also a large-scale industrial equipment manufacturing enterprise with engineering machinery, agricultural equipment and vehicles as the main business.

In May of this year, three state-owned shares of Shanmao Agricultural Machinery Co., Ltd. were packaged and sold. Shandong Shannong Jining SASAC, Jining Mining Group, and Jining Wheel Factory respectively held shares in Shantuko with 43.86% equity. Shandong Wuzheng Group has successfully acquired a 56.14% stake in Shantui and established Shandong Wuzheng Group Shantuo Agricultural Machinery Equipment Co., Ltd.

Will the wave of mergers and acquisitions come again?

The reason why AGCO attaches great importance to the Chinese market is not unrelated to the prospects of the domestic agricultural machinery market. China's agricultural situation has continued to grow, and the speed of agricultural development has exceeded double digits. However, the degree of mechanization is relatively backward. The most important thing for AGCO to enter China is to look at the potential of China's agricultural machinery market.

According to reports, AGCO will set up two factories in Changzhou and Heilongjiang for the southern market and northern market respectively.

As early as two or three years ago, the well-known Tianjin tractor factory, Ningbo Benye tractor factory, Shanghai tractor factory, Jiangxi Nanchang Jiangling tractor factory have been acquired or joint ventured by multinational giants John Deere, CNH, and Ma Hengda. Cooperation.

While looking at domestic companies, most of the market share has been occupied by large domestic companies. The tractor market is dominated by China One Trailer and Foton Lovol; low-speed vehicles are led by Shandong Shifeng and Wuzheng Group.

According to the data reported by the media, in terms of small and medium-sized tractors, the statistical data of the first four months of 2009 showed that the market shares of the leading tractors, Foton Lovol International Heavy Industries, and China One Trailer, respectively, reached 23.4% and 21%. Taking the wheat harvester as an example, since 2007, the market share of the God wheat harvester in Futian Valley has continued to exceed 60%.

At present, the tractor industry has exhibited a competition pattern of foreign and domestic-invested brands. It can be foreseen that the fierce collision of foreign brands in the future agricultural machinery market is inevitable.

Some experts in the agricultural machinery industry stated that in terms of industrial development, mergers and acquisitions of agricultural machinery will become commonplace, and mergers and acquisitions of agricultural machinery companies will overcome the limitations of gradual development through their own accumulation, and provide the possibility for enterprises to achieve leapfrog growth. At the same time, it will help optimize the industrial structure of the tractor and improve its operation quality. However, the road to mergers and acquisitions in the agricultural machinery industry is still very long. Agricultural machinery companies must not blindly follow the trend. They must grasp their own advantages, review the situation, and make good use of M&A development channels.

Will the wave of mergers and acquisitions come again?

The reason why AGCO attaches great importance to the Chinese market is not unrelated to the prospects of the domestic agricultural machinery market. China's agricultural situation has continued to grow, and the speed of agricultural development has exceeded double digits. However, the degree of mechanization is relatively backward. The most important thing for AGCO to enter China is to look at the potential of China's agricultural machinery market.

According to reports, AGCO will set up two factories in Changzhou and Heilongjiang for the southern market and northern market respectively.

As early as two or three years ago, the well-known Tianjin tractor factory, Ningbo Benye tractor factory, Shanghai tractor factory, Jiangxi Nanchang Jiangling tractor factory have been acquired or joint ventured by multinational giants John Deere, CNH, and Ma Hengda. Cooperation.

While looking at domestic companies, most of the market share has been occupied by large domestic companies. The tractor market is dominated by China One Trailer and Foton Lovol; low-speed vehicles are led by Shandong Shifeng and Wuzheng Group.

According to the data reported by the media, in terms of small and medium-sized tractors, the statistical data of the first four months of 2009 showed that the market shares of the leading tractors, Foton Lovol International Heavy Industries, and China One Trailer, respectively, reached 23.4% and 21%. Taking the wheat harvester as an example, since 2007, the market share of the God wheat harvester in Futian Valley has continued to exceed 60%.

At present, the tractor industry has exhibited a competition pattern of foreign and domestic-invested brands. It can be foreseen that the fierce collision of foreign brands in the future agricultural machinery market is inevitable.

Some experts in the agricultural machinery industry stated that in terms of industrial development, mergers and acquisitions of agricultural machinery will become commonplace, and mergers and acquisitions of agricultural machinery companies will overcome the limitations of gradual development through their own accumulation, and provide the possibility for enterprises to achieve leapfrog growth. At the same time, it will help optimize the industrial structure of the tractor and improve its operation quality. However, the road to mergers and acquisitions in the agricultural machinery industry is still very long. Agricultural machinery companies must not blindly follow the trend. They must grasp their own advantages, review the situation, and make good use of M&A development channels.

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