Longxi Lubricants Enters China's Top 500 Brands for 7 Years

On June 22, 2017, the 14th "World Brand Congress" hosted by the World Brand Lab was held in Beijing. The report on the 2017 "China's 500 Most Valuable Brands" was released. In the report, Longxi Lubricants entered the list of "China's 500 Most Valuable Brands" for the fourth time in a row, ranking 386th, up 3 places from last year. The assessed brand value reached 7.585 billion yuan, compared with 58.16 in 2016. The yuan has grown by nearly 1.8 billion.

In recent years, Longsheng Lubricants has established an excellent brand image in the eyes of consumers by virtue of its outstanding quality of word of mouth, user experience and continuous product innovation. After continuous accumulation, on April 10, 2017, Jiangsu Longxun Technology Co., Ltd., a leading independent automotive fine chemicals company (“Longxi Technology”), was officially listed on the Shanghai Stock Exchange. Long Hao Technology issued a price of 9.52 yuan / share, the issue size of 52 million shares, accounting for 25.00% of its total issued capital.

In 2017, Long Hao Technology was unique in brand building, and Liu Yan was hired to become the brand ambassador of Longxun Technology. It was the first to launch a female celebrity endorsement in the industry, prompting Long Hao’s brand influence to be more powerfully promoted. At the same time, Long Hao also named the world's top ten transmission selection activities, hired the winner of the National Science and Technology Progress Award, professor of Beijing University of Aeronautics and Astronautics, and Professor Xu Xiangyang, Deputy Director of the National Passenger Vehicle Automatic Transmission Engineering Research Center. The chief technical expert of Longxu ATF project further validated the growing strength of Longxi Lubricant brand. Therefore, this year, Longhan Lubricants has been re-enlisted in China's Top 500 Most Valuable Brands. It can be said that it is a well-deserved name. It has been on the list for four years in a row, and its brand value continues to grow at a high rate. This fully demonstrates Longxu in the Chinese lubricants industry. The leading brand position within.

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