Beiqi Holding Steadily Implements Parts Industry Development Strategy


On August 26th, Beijing Automotive Industry Holding Co., Ltd. and Beijing State-owned Assets Management Co., Ltd. signed the “Framework Agreement for Co-sponsoring the Establishment of Beijing Auto Parts Co., Ltd.”, and “Beiqi Holding Company and Xuchang Far East” were also signed. Driveshaft Co., Ltd. jointly invested in the establishment of Beijing Beiqi Far East Transmission Components Co., Ltd. agreement and the Memorandum of Understanding on the cooperation between Beiqi Holding Co., Ltd. and Shanghai Delphi Automotive Air Conditioning Systems Co., Ltd.

In the one-year period, this was the third major signing ceremony involving the development of the auto parts industry in Beijing. The previous two were: August 18 last year, Beijing Automobile and Delphi signed a joint venture belt agreement; this year in June On the 11th, BAIC Motor and Johnson Controls signed a memorandum of understanding on the establishment of a joint venture between the automotive electronics company. The first two signings can be said to be the start and advancement of Beijing Auto's strong component industry; this signing, especially the signing of the agreement between Beiqi Holding Company and the Beijing State-owned Asset Management Company to initiate the establishment of a joint-stock company, means Beijing Auto The framework of the parts and components industry system emerged and began to enter the fast-track development.

Building a Component Industry System to Make up for the Shortage of Beijing Automobile Industry

When Chery sprinted at the speed of development of the automotive industry with the speed of “1 million for 8 years”, Beijing Automotive, as an old-generation automobile enterprise group, has been struggling to catch up with SAIC, FAW, and Dongfeng in the original competitive camp. Faced with the pressure of many new car forces, there is no chance of a breather. Beijing Automotive relies on Hyundai and Daimler's two major partners to create Beijing Hyundai and Beijing Benz two passenger car manufacturers. In cooperation with foreign companies to promote the development of the Beijing sedan industry, the supporting industry infrastructure for car parts and components is weak, and there has not been a supply system for parts and components around brand cars. The short board effect has begun to appear.

From the 50’s to 70’s of the last century, the arrangement and investment were more concentrated. The Beijing auto parts industry formed a professional production level in the engine, gearbox, gear and other components and a large number of parts and components. However, due to the long-term decentralized construction and long development, the original specialized production system for parts and components was dismembered. Coupled with the limited ability of the parts and components companies, the development of the vehicle cannot be synchronized with the development of the entire vehicle, and it is even more difficult to form a professional cooperation structure. . At present, Beijing's spare parts industry is obviously at a disadvantage nationwide. None of the ten major companies with the highest income from auto parts in China are Beijing enterprises. After years of development, Beijing's auto parts industry has achieved certain results, but it still presents a difficult situation that is scattered, small and chaotic. The parts and components companies go it alone and lack unified planning and layout. This is obviously not in line with the pace of development of Beijing's auto vehicles. Naturally, it has also become the key to restricting Beijing Auto's future development of independent brands.
Since the beginning of this year, cars produced in Beijing have exposed cost, quality and brand disadvantages. According to statistics from the China Association of Automobile Manufacturers, Beijing Hyundai ranked tenth in the passenger car sales ranking from January to July; in the January-July sedan brand rankings, Elantra also fell from the top three to tenth. Under such sales pressure, the Koreans have to admit that the Korean-owned companies have dominated the spare parts supply chain and the Korean-style car has lost its advantage in parts procurement costs. Beijing Benz is due to the low local procurement rate and high product prices. Under such circumstances, Beijing Hyundai will reduce "strategic procurement" and break the situation where Korean-owned suppliers dominate the world; Beijing Benz will also need to further increase its domestic procurement rate.

Market performance proves that if Beijing Automotive does not have its own parts and components system, it will not only lose profit growth in the supply of parts and components, but will also increase the purchase cost of vehicle companies and weaken the market competitiveness of Beijing Automotive. Therefore, to build a complete component system is a good thing for Beijing Automobile and it does not harm it. It not only makes up for the shortcomings of Beijing Auto, it makes the industrial chain of Beijing Automotive Group more complete, and it is also beneficial to the independent brands of Beijing Auto. Development, increase control over its joint ventures.

Introduce Strategic Investment to Use Capital Operation to Promote Industrial Development

In promoting the development of parts and components, Beijing Automotive adopts the strategy of both industrial development and capital operation, namely the effective use of the high-quality resources of the parts and components companies within the system, the introduction of strategic investment, the establishment of parts and components companies, and the establishment of a unified development platform for the Beijing auto parts industry.

This time, BAIC found the target of strategic investment, Beijing State-Owned Assets Management Co., Ltd., a large-scale investment company authorized by the Beijing Municipal People's Government and specializing in capital operations. This time, after consultation between the two parties, BAIC and the municipal state-funded company reached an agreement on the joint development of the Beijing auto parts industry, and the two parties will jointly invest in the establishment of Beijing Auto Parts Co., Ltd. The joint-stock company plans to have a total share capital of 1 billion yuan, of which: Beijing Automotive Industry Holding Co., Ltd. will invest approximately RMB 600 million in equity and other assets of its high-quality parts and components companies, accounting for 60% of the total capital; Beijing’s state-owned assets are limited The responsible company contributed RMB 400 million in cash, which accounted for 40% of the total share capital. After the establishment of Beijing Auto Parts Co., Ltd., it will be positioned as a unified planning and development platform for the auto parts industry in Beijing.

Xu Heyi, chairman of Beijing Automotive Industry Holding Co., Ltd., stated that through the establishment of Beijing Automotive Parts Co., Ltd., on the one hand, it can initially solve the financing problem of Beijing auto parts development; on the other hand, a standardized corporate governance structure can ensure that Beijing Automotive has zero The component industry is sustainable under a unified planning platform.

In terms of joint ventures and cooperation, BAIC will select world-class and domestic first-class parts and components companies to leverage the advantages of both parties and lay a solid foundation for the development of the Beijing auto parts industry. At present, BAIC has established business contacts with world-class parts and components groups such as Johnson Controls, Delphi, Visteon, Bosch, Taiao, Magna, Valeo and domestic well-known parts and components companies such as Yanfeng Visteon and Zhejiang Asia Pacific. Mechatronics and other companies have also established cooperative relations.

At the signing ceremony on August 26, Beijing Auto Holding also reached cooperation with Xuchang Far East Driveshaft Co., Ltd. and Shanghai Delphi Automotive Air Conditioning Co., Ltd. The cooperation project between Beiqi Holding Co., Ltd. and Xuchang Far East Co., Ltd. will introduce new partners for the development of Beijing automotive commercial vehicle driveshafts. After the establishment of the company, the business will be based on Beiqi Foton and Beiqi Co., Ltd. and will be used to radiate the Bohai region. The company has initially designed a production capacity of 1.5 million sets of commercial vehicle driveshafts and 1 million sets of passenger vehicle driveshafts. By 2012, it plans to realize sales revenue of 1 billion yuan and profits and taxes of 100 million yuan. Beiqi Holding Co., Ltd. and Shanghai Delphi Automotive Air Conditioning Co., Ltd. plan to restructure the equity of Beijing Guanghua Telford Automotive Air Conditioning Co., Ltd. After the completion of the equity reorganization, an automobile air-conditioner enterprise integrating R&D, production, and assembly of automotive air-conditioning modules/systems will be established in Beijing. The new company will provide air-conditioner products for Beijing Foton, Beijing Benz and Beiqi.

In order to realize the development of Beijing auto parts industry toward clustering and large-scale development, Beiqi Holding Corporation has proposed a strategic plan for the construction of parts and components industrial bases. With the support of the Beijing Municipal Government and district and county governments, Beijing Auto Holding Co., Ltd. has selected Daxing Caiyu and Yang Town of Shunyi as Beijing auto parts industry base. With the active efforts of all parties, on May 30, Beijing Auto Holding Co., Ltd. signed a cooperation agreement with the Daxing Cultivating and Development Zone “Beijing Auto Parts Industry Base Project Cooperation Agreement”; on June 7th, it signed with the Yangzhen Development Zone of Shunyi District. Base Project Cooperation Agreement. Among them, the Daxing mining and breeding base covers an area of ​​1,400 mu, and the Yangzhen base in Shunyi County covers an area of ​​1,000 mu. The next step will be to fully start the specific work of the base construction.

In order to have a clear development direction and development strategy after the establishment of the parts and components company, Beijing Automotive Holding Company has hired Xinhuaxin Market Research Consulting Company to conduct a comprehensive analysis and research on the Beijing auto parts industry, and proposed the development of Beijing auto parts and components. Long-term strategic planning.



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