Wang Qinhua, deputy director of the National Electromechanical Products Import and Export Office, recently stated that auto parts will become one of the products with the greatest potential and development prospects in the export of electromechanical products in China. According to statistics from the Ministry of Commerce, from January to October 2007, China's auto parts exports reached 13.25 billion yuan, an increase of 30% year-on-year.
In recent years, China's auto parts exports are gradually gaining recognition in the international market, from the early supply of foreign maintenance market, and gradually turning into the internationally famous car company's multinational procurement system. At the same time, China still has a large number of local parts and components companies that have just completed the transformation of privatization and are still in a weak position in the global supply chain. Therefore, although most international companies have expressed confidence in the quality of China's auto parts, the facts show that the investment of multinational auto parts companies in China is also increasing year by year.
In 2007, especially in the "Fortune", the world's top 500 auto parts companies entered the country to attract the most eye-catching. Up to now, all the auto parts companies in the world's top 500 companies have fully participated in the show, such as Bosch in Germany, Delphi in the US, TRW, Dana, Denso, Aisin Seiki, French Valeo and others. Even several joint ventures or sole proprietorships, these companies are involved in key components of automobiles, automotive electronics, and body parts. Divided by regions, the six major component regions in the Northeast, Beijing-Tianjin, Central China, Southwest, Yangtze River Delta, and Pearl River Delta regions have now been formed.
Comments: Although the figures for the whole year have not yet been announced, according to industry estimates, in 2007 China's auto parts industry will reach 670 billion yuan in total revenue, sales revenue will reach 650 billion yuan, significantly more than in 2006. Looking at the figures alone, everyone in the industry should rejoice, but the huge output value does not represent the rise of China's parts and components industry. It just reflects the multinational companies' implementation of devious strategies to meet the requirements of China's industrial policy. This phenomenon should arouse people's vigilance.
The world’s top 500 parts and components multinational companies have a large scale of operation, strong technical strength and rich experience in multinational operations. Joint ventures and cooperation seem to help improve the production capacity and technical level of China’s spare parts products, but in reality China still has Can not get rid of the "migrant workers" image of winning with cheap labor, most of the core technology is still firmly in the hands of foreign-funded enterprises. "China has become the global auto parts procurement center," in fact, was greatly reduced.
Focus 2: The rise of innovative parts companies
The rapid development of China's automobile industry has brought a vast space for development for the auto parts industry. In recent years, China's auto parts and components industry has made considerable progress. Some innovative parts and components companies are rapidly emerging and fully demonstrate the growth potential of auto brand auto parts companies, such as Wanxiang Group, Shaanxi Fast, and Fuyao Glass. Xinyi Glass, Guangxi Yuchai, Shenzhen Hangsheng, Zhejiang Yinlun, Nanjing Aotejia and so on.
From such enterprises, the following characteristics can be summarized: First, there are great achievements in the specialization market segments, the business differentiation results are remarkable, and the homogeneity defects in the industry have basically been eliminated; secondly, the enterprises have a strong continuation. With innovative ability and excellent talent team, it constantly explores and masters the core competitiveness of advanced products; once again, it has entered the global procurement system of auto parts, has a certain brand effect, and has a good international competitiveness. Moreover, companies have good prospects for development, have the ability to grasp key strategic development points, and gradually form a global irreplaceable market strength.
Comments: China has made the improvement of independent innovation capabilities a national strategy and implemented it in all walks of life. The ability of independent innovation is the core of national competitiveness. It is also the fundamental guarantee for the sustainable and healthy development of a company and even an industry. The auto parts industry, which is the foundation of the auto industry, is no exception. What is gratifying is that some parts and components companies in China have begun to respond to the country's call for building innovative companies, consciously building their own innovation capabilities as the company's core competitiveness, so that the core technology of auto parts can be mastered in our own hands as soon as possible. .
However, behind a rising number of innovative companies, various problems in China's auto parts industry can not be ignored, such as the overall level of the industry is still poor, lack of competitiveness; relative to vehicle companies, parts and components companies investment is far from enough Multinational companies continue to squeeze the survival space of local parts and components companies; parts companies and OEMs lack long-term strategic cooperation. When innovative companies spread throughout the industry, the spring of China's parts and components industry really arrived.
Concern 3: Repeated Trade Barriers on Export Products Domestic Security Warning System Urgently Needs to Be Established
With the expansion of the export scale and the non-standard export order, the situation of China's auto parts industry is worrisome and it has become a new hot spot for anti-dumping. According to the statistics of the Ministry of Commerce, as of the end of 2006, China's auto parts have been subjected to more than 10 anti-dumping investigations. The same storm continued in 2007. In the first half of the year alone, the Anti-Dumping Administration of the Ministry of Commerce and Industry of India made a final ruling on the anti-dumping investigation of tires originating from China's passenger cars and trucks. In addition to levying product taxes on inner tubes, a minimum floor-to-shore price was set; Peruvian Anti-Dumping Investigation Bureau Anti-dumping review investigation procedures were initiated for automobile tires originating in China; Egypt also launched a new round of review and investigation on anti-dumping cases of tires for cars and light trucks.
In recent years, the development of China's auto parts industry has been prominent in the continuous expansion of export scope. Apart from exporting to developed countries in Europe and the United States, auto parts also have a large number of markets entering Brazil, India, Ukraine and other developing countries. However, the level of vehicle industry in these countries is relatively weak. In order to protect the independent development of the domestic automobile industry, it will inevitably also set up trade barriers and adopt anti-dumping strategies for China's auto parts enterprises. Therefore, China urgently needs to establish a sound early-warning system for automobile industry safety and expand the scope of monitoring by auto parts companies so that Chinese auto parts enterprises that have been investigated in international trade can exercise their legal rights and raise their own interests. Banner. The system not only guides domestic enterprises on how to deal with anti-dumping investigations initiated by foreign companies, but also addresses domestic industrial security issues arising from foreign products. Domestic companies can also launch anti-dumping investigations against foreign products. In fact, some imported auto parts and components have caused great impact on the same type of products produced in China. However, how they are determined is still in the process of demonstration.
Comments: On the one hand, most of the auto parts exported by China are low-end products, which have low-cost competitive advantages relative to exporting countries; on the other hand, with the continuous expansion of China’s auto parts exports, it is not only exported to Europe and the United States. The country has also begun to enter developing countries such as Brazil, India and Ukraine. The level of vehicle industry in these countries is relatively weak. In order to protect the independent development of the domestic automobile industry, it will inevitably also set up trade barriers and adopt anti-dumping strategies for auto parts manufacturers in China. In addition, delaying the establishment of anti-dumping warning mechanisms is one of the main reasons why China's parts and components companies frequently encounter anti-dumping.
Unreasonable anti-dumping will have a serious impact on China's auto parts companies and industries. The consequences of the anti-dumping of parts and components in China are not only affecting their own parts and components companies, the overall parts and components industry and the automotive industry, but also affecting other related industries.
Concern four: Rapid development of auto parts industry clusters
With the rapid rise of auto parts industry bases in Jilin Changchun, Hubei Shiyan, Anhui Wuhu, Guangdong Huadu, Beijing-Tianjin-Hebei Bohai-Rim economic circle, automobile parts industry clustering and regional economic construction have undoubtedly become the automotive industry in the past two years. New hotspot. According to incomplete statistics, at present, there are about 1000 industrial parks with auto parts and components in China, of which about 100 are key cluster areas or zones.
With the growing number of auto parts clusters, its superiority has gradually emerged. According to a number of companies, cluster production has a wider market, easier collaboration, easier control of production costs, and more exchanges between companies and more preferential policies than in the past.
One of the main reasons for the rapid growth of China's auto parts industry in recent years is the use of the strategic advantages of regional clusters to develop the auto parts industry. Currently, in addition to the internal support of large-scale automobile groups, the development of domestic spare parts industry clusters mainly takes three forms. The first is to rely on the development of the parts and components industry around the entire vehicle factory. This kind of development method is conducive to establishing links with automakers. , And targeted production, and short transportation routes, saving costs. However, with the gradual increase in global procurement, the advantages of this form have gradually been weakened; the second is to rely on development zones, auto city development of parts and components industry; the third is to rely on county development of parts and components industry, this development The form is formed by taking full advantage of local favorable resources and combining their own product characteristics.
Comments: Clustering of the automotive industry is an inevitable outcome of the auto industry after it has reached a certain level of development. Its essence is an efficient organizational approach. Undoubtedly, parts and components industry clusters play a decisive role in the entire automotive industry chain. Industrial clusters are conducive to strengthening specialization, are beneficial to reducing costs, are conducive to innovation, are conducive to win-win cooperation between OEMs and parts and components companies, are conducive to the cultivation and utilization of human resources, and are conducive to the development of professional external service industries and supporting facilities. It will help the industry grow bigger and stronger and form a scale advantage.
From the perspective of the development of the auto parts industry in the world’s major auto-producing countries, many countries have a period of expansive development of parts and components industry clusters. The formation of auto parts industrial clusters cannot be accomplished overnight. It takes 10 to 20 years to develop maturely, while the development of China's spare parts industry is lagging behind. The appearance of industrial clusters is also a matter of recent years, so in general, It will take a while to cultivate.
The status quo of China's spare parts industry is that multinational companies or joint ventures occupy the leading position in technology and market. At the same time, the state has invested more heavily in policies and economics on vehicle companies, resulting in imbalanced development of parts and vehicles. Made outstanding. The healthy automobile industry should develop the components industry and the vehicle industry at the same time. Therefore, taking the road of industrial clusters is a good strategy to reverse the unbalanced auto industry in China and grasp certain initiatives in the unfair market competition. The distance with foreign companies, enhance market competitiveness.
Concern 5: The advantages of export bases gradually emerge
In 2007, the export of auto parts products reached new heights, fully demonstrating that the auto parts industry's exports have begun to enter a period of sustained, rapid and growth. In particular, the state auto parts export base and parts export base companies have played an important role. Along with the rapid growth of vehicle auto exports, auto parts have been exported to and from the vehicle, in addition to the direct customs clearance of the company. The dual export situation has accelerated the global integration of auto parts.
After the Ministry of Commerce approved eight cities in 2006 to be selected as the first batch of national auto and auto parts export bases, many other cities were eager to try in 2007, but only four cities finally won the base title, showing that the eligibility of export bases has the auto industry. For local governments and export companies, it is indeed attractive.
On the issue of establishing export bases, the Ministry of Commerce promised to support the export of complete vehicles and components from several aspects: to establish a public R&D platform for vehicle and component export companies; to play a promoting role in export credit insurance; to increase credit support for buyers and sellers The strength of export of automotive products; vigorously nurture the export of self-owned brand products; promote the strategic alliance between auto export enterprises and the transportation industry; promote the mutual certification of auto products between China and countries with greater export potential; increase the intensity of information services and respond to foreign technical barriers to trade Established an international platform for the exchange of China's auto parts; established an honesty evaluation mechanism to protect intellectual property rights; raised access to entry barriers and standardized export orders.
Comments: To obtain a plaque for an export base, whether it is for a base city or a base company, it seems that it has obtained a “golden signboardâ€. One of the important reasons why everyone values ​​the intangible assets is that they can enjoy preferential policies at the national and local levels after being selected.
A year after the first batch of export bases were announced, COSCO Group’s professional car fleet achieved phased results, and China Export Credit Insurance Corporation issued special support and preferential service measures for auto exports. In addition, the Ministry of Commerce promised other aspects of the policy has not yet finally introduced, mainly due to the large number of stakeholders involved in this policy, can not be introduced in the short term, but compared to the slow introduction of national policy, the local government is rather quite Actively fulfilling its own commitments, it will increase the preferential and support for the development of bases and base companies from the aspects of capital and policies.
Concern six: China's first self-developed national V emission diesel engine was born
On December 7, 2007, Guangxi Yuchai Machinery Group successfully launched China's first self-developed YC6L-50 V-emission diesel electronically controlled engine, marking the beginning of a new stage in China's engine R&D and manufacturing. National emission standards are advanced by 5 years.
YC6L-50 V diesel engine combines the characteristics of power, energy saving and environmental protection. The power range is 180 to 240 kW and the maximum torque range is 950 to 1280 N·m. By further optimizing the combustion and post-processing calibration strategy, the engine will further reduce NOx emissions by 50% on the basis of low fuel consumption and low emissions of Yuchai's YC6L-40 State IV engine. Based on the independently developed exhaust after-treatment (ACU) developed by Yuchai, the aircraft has increased the SCR calibration strategy for urban driving conditions and improved the low-temperature conversion efficiency. In the case that urban public transport has caused low speeds due to frequent start-ups, NOx and particulate emissions have been further reduced. YC6L-50 not only discharges up to the country V, but also has the characteristics of compact structure, strong power, good acceleration, and high reliability. Yuchai promised that the aircraft can guarantee 300,000 kilometers, and 80% of its parts can be interchanged with the YC6L-30 State III engine, and the use and maintenance costs are further reduced.
Comments: Europe will implement the Euro V emission standard in 2009. Yuchai launched the National V engine before this, for the first time, it has achieved the synchronization between the research and development level of China's engine and the international, and proved that our engine company has the ability to develop with its own strength. The products that meet the international advanced level.
In 2009, the products of Chinese auto manufacturers were only equipped with engines that met the national V emission standards, and they had the opportunity to export their cars to the European market. Therefore, the launch of the Yuchai-V diesel engine has added international competitiveness to China's auto industry and laid a solid foundation for the Chinese domestic engine brand to enter the international market.
Yuchai’s response to the country’s “energy saving and emission reduction, providing green and environmental protection power†is undoubtedly at the forefront of the industry. It gives the domestic automotive industry an inspiration. Only the technology leader can make the product lead, and ultimately it can reach the leading position of the company.
Concern seven: Parts of their own brands began to hold high the banner of technology exports
In June 2007, Shaanxi Hande Company exported axle technology to India's AMW Motors. The incident is of great significance to the automotive industry in China. This is the first time that China's automobile assembly technology has been exported to other countries.
The cooperation between the two parties includes the establishment of an axle plant with an annual output of 120,000 axles in India. Hande assists AMW in the design of the plant and process design, and licenses the existing axle technology for the Indian market. Transfer to AMW, India; AMW, India, will begin with fully assembled bridges, gradually assembling half-divided parts in India or assembling all parts of Handea axles; Hande will progressively make Hande Axle domestic in India. Henderson will also assist AMW India in the development of local axles for India.
In recent years, driven by the automotive industry, China's auto parts exports have become the main force for the export of automotive products. According to statistics, the export value of auto parts is much higher than that of the whole vehicle; the auto parts export also starts from a single product type to capital output type and technology type; the labor-intensive and material-intensive low-end products Exports began to shift to higher value-added exports of electromechanical products; the export market shifted from the aftermarket to the global supply chain of multinational companies, and the proportion of parts with independent intellectual property rights continued to increase.
Comments: Although independent innovation has been hailed in the automotive industry for many years, there are still many joint venture parts and components companies that are seriously dependent on foreign parties. When they complained about foreign technology blocking, China has already owned local parts and components companies. Began to jump from product exports to technology exports.
Handee entered the international market through the technology export model, which indicates that China's autonomous automotive technology has made great progress, not only for the company, but also for domestic auto companies to implement a new strategy for internationalization.
It is indeed worth paying attention to the industry for the first time to realize technology exports as the Hande vehicle axle of China's auto parts auto brand. A closer look at Hande will reveal that it is no accident that its technology exports have been achieved. As early as the 1980s, Hande Axle introduced the exclusive use of Austrian Steyr technology. The advanced nature of its technology is enough to allow it to sit back and relax for a long period of time. However, the Hande-Axle did not stop there, but combined with the continuous improvement of China's national conditions and secondary development, developed a series of products suitable for a variety of conditions in China.
In 2004, Hande Axle carried out technical cooperation with German MAN and introduced the heavy truck bridge manufacturing technology with world-leading technology. The new generation of products not only met the domestic market, but also reached the domestic leading level, making the Hande brand It has been upgraded and paved the way for its implementation of an internationalization strategy. In recent years, with its product, quality, cost, and brand advantages, it has been able to develop its image as a low-quality, low-cost component for its parts and components, and has developed export axle assemblies for customers in North America, Europe, and Asia. All these laid the foundation for the future export of technology.
Concern Eight: Parts Aftermarket One Stop Shop
Following the alliance between Michelin and Shell Lubricants, Johnson Controls, and German BSS in September 2006, Goodyear, the international tire company, once again broke through the traditional single-tire store format in January 2007, with Shell China, DuPont China, and Delphi China. Federal-Mogul and other companies that provide world-class automotive maintenance products and spare parts have signed retail cooperation agreements.
The agreement stipulates that the products and services of Shell and other companies can enter nearly 700 authorized service centers in the country's 250 cities, further enriching the center's product categories and service content. Consumers can purchase a wide range of car care products and enjoy a comprehensive, convenient and standardized “one-stop†service in any Goodyear-authorized service center, including tires, oil, batteries, audio, and DIY supplies. Fast maintenance and so on.
In addition to sharing Goodyear's retail channels and customer resources, the partners will also conduct comprehensive and in-depth cooperation in product supply, service support, and professional and technical training to promote the overall service level and service quality of the existing Goodyear brand retail network. Further improve.
Comments: With the global major auto parts manufacturers in China's layout has been basically completed, the auto parts auto parts market is quietly changing. While opening up sales channels for traditional parts and components, many parts and components manufacturers are exploring new product sales channels, and the sales channels for parts and components are moving toward diversification.
Goodyear's alliance with so many well-known international companies, in the final analysis, is to increase the company's profit sources. Compared with the scenes of automotive OEMs, the gross profit of the tire industry is very low. Due to the recent rising prices of raw materials, tire companies in the downstream of the industry are only looking for new opportunities to enable them to have stronger survivability. And choosing to cooperate with Goodyear, for other companies, it is fancy China's huge network layout and product positioning in China, providing a good opportunity for further expanding its sales channels and strengthening terminal competitiveness.
Although Michelin and Goodyear are commercial behaviors based on their own interests, they are objectively helpful in promoting the service of the aftermarket in the auto parts market in China.
Concern 9: "Beijing Auto Maintenance Contract" is about to introduce a maintenance market is expected to be improved
On November 21, 2007, the Beijing Municipal Administration for Industry and Commerce and the Beijing Municipal Bureau of Transportation jointly formulated the first contract for the maintenance of automobiles, the "Beijing Automobile Maintenance Contract." As of October 2007, there were more than 6,000 motor vehicle maintenance companies in Beijing, and an average of 7 million vehicles were repaired each year. However, the auto maintenance industry still has no contract demonstration document. As a result, the maintenance process of many maintenance companies is now opaque, failures have not been completely dealt with, repaired vehicles have been running for less than a few days, and recurrences of problems have become commonplace. As a result, consumers’ rights to repair vehicles cannot be protected by legal protection. The disputes that have emerged cannot be properly resolved.
In order to avoid the occurrence of the above conditions, the “Beijing Automobile Maintenance Contract†will provide for the following three conditions: First, when the car owner receives the car from the maintenance company, he must require the repairing company to carry out the quality inspection of the car for maintenance, and the inspection is qualified. Only pay for the car. For the maintenance of qualified cars, maintenance companies must also provide a certain period of maintenance warranty.
Second, in order to obtain greater profits, certain auto repair companies often use tricks to subdue parts and accessories to deceive consumers, and bring some hidden dangers to the owner's life and safety. Afterwards, if the maintenance company uses the spare parts without factory name, site, or parts without product certification to repair the car, the owner has the right to terminate the contract, and the maintenance company will be punished accordingly.
Thirdly, during maintenance, repair companies often face delays after the vehicle is repaired, causing the repaired vehicle to be stored for too long in the repairing company, and the repairing company must also be responsible for its safekeeping. After the contract stipulates that the maintenance vehicle has passed the inspection, the caretaker shall settle the maintenance cost and pick up the car within the time stipulated in the contract.
Comments: Although the "Beijing Auto Maintenance Contract" has not yet been formally introduced, and the contents of the contract need to be refined, but for the vehicle maintenance problems that have plagued owners for many years, there have been signs of legal protection. However, due to the complex issues involved in the automotive maintenance market and its close relationship with life safety, it is doomed that the introduction of the contract will have a difficult production process. The contract maker should listen to the opinions of stakeholders before the contract is formally introduced to avoid oversight.
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